March 2026
Retention Intelligence
Report
Report
Elevation
Wins
Engaged Customer AOV
$34.49
+14.0% vs store avg
Blast Campaign Revenue
$15,062
Total revenue from blast campaigns
Customers Kept Loyal
$12,776
from 186 customers kept loyal during March 2026
Revenue
Store Revenue
$296,634
+11% MoM
-27% YoY
Purchases
9,802
+6.9% MoM
-6.5% YoY
Customers
3,195
+4.0% MoM
+4892% YoY
POS Total: 8,950
Campaign-Engaged $15,970 (5.4%)
Organic $280,664 (95%)
AOV Comparison
STOREWIDE
$30.26
ENGAGED CUSTOMERS
$34.49
+14.0% vs store avg
Monthly Revenue Trend
Store Revenue
Engaged Revenue
* Trend line: campaign-attributed (conversion) revenue — tracked consistently across all months. The Campaign-Engaged figure above uses AIQ engagement attribution and can differ slightly.
New Customer Intelligence
New Customers
355
+0.28% MoM
Revenue
$18,080
$50.93 AOV
Opted-In (Reachable)
287
81% capture rate
Unreachable
68
19% — no contact info
Opted-In (Email)
224
of 355 new customers
Critical Opt-In Rate (Email)
63%
First-time buyers with email
Opted-In (Text)
187
of 355 new customers
Critical Opt-In Rate (Text)
53%
First-time buyers with SMS
Loyalty Ladder Movement
Customers who advanced a purchase tier this month through campaign engagement
1 → 2
purchases
23
customers
$1,239
2 → 3
purchases
13
customers
$569
3 → 4
purchases
13
customers
$676
4 → 5
purchases
7
customers
$212
Kept Loyal
6+ purchases
186
customers
$12,776
Total
242
customers
$15,473
List Health & Subscriber Intelligence
Total Customers (All-Time)
10,829
Known customers with purchases
Total Reachable
7,092
65% reachable
Ghosts
3,737
No email or SMS on file
Influence Rate
—
Current-snapshot metric — n/a for past months
Email List
Total Email Opt-Ins (real customers)1,590 15%
New Opt-Ins This Month247
Opt-Outs This Month121
Net List Growth+126
SMS List
Total SMS Opt-Ins (real customers)6,497 60%
New Opt-Ins This Month206
Opt-Outs This Month191
Net SMS Growth+15
Channel Mix
Campaigns
Campaign Performance — March 2026
| Strategy | Sends | Revenue | MoM | Conversions | AOV | Email Open | SMS Open | Conv Rate | Unsub Rate |
|---|---|---|---|---|---|---|---|---|---|
| Active | 17,524 | $14,624 | +17% | 421 | $34.74 | 29% | 3.2% | 2.4% | 0.46% |
| Weekly Lost | 5,200 | $438 | +101% | 15 | $29.20 | 25% | 3.4% | 0.29% | 1.21% |
| Total | 22,724 | $15,062 | 436 | $34.55 | 28% | 3.3% | |||
Funnels — Automated & Recurring Campaigns (Lifetime Totals)
Lifetime performance of automated flows that sent in the reporting month — revenue and conversions are cumulative since each flow launched (not month-only), so this total is not additive with the monthly Campaigns total. These campaigns run continuously and target specific customer lifecycle stages.
| Funnel | Campaigns | Sends | Revenue | Conversions | AOV | Email Open * | SMS Open * | Conv Rate | Active Since |
|---|---|---|---|---|---|---|---|---|---|
| Birthday | 1 | 6,114 | $7,796 | 226 | $34.50 | 32% | 4.8% | 3.7% | May 2025 |
| Total | 1 | 6,114 | $7,796 | 226 | $34.50 | 32% | 4.8% | ||
* Open rates derived from contact engagement data (rolling 90-day window).
Individual Store Breakdown
Per-location metrics for revenue, customers, loyalty, churn & revenue recovery, and list health. Campaign performance is shown in the combined view above (campaigns target all locations).
ELEVATION - TUMWATER ▾
Revenue
Store Revenue
$86,699
+6.3% MoM
-41% YoY
Purchases
2,986
+0.71% MoM
-25% YoY
Customers
1,177
+0.43% MoM
-70% YoY
Store AOV
$29.04
Monthly Revenue Trend
Store Revenue
New Customer Intelligence
New Customers
88
-12% MoM
Revenue
$3,949
$44.87 AOV
Opted-In (Reachable)
76
86% capture rate
Unreachable
12
14% — no contact info
Opted-In (Email)
66
of 88 new customers
Critical Opt-In Rate (Email)
75%
First-time buyers with email
Opted-In (Text)
42
of 88 new customers
Critical Opt-In Rate (Text)
48%
First-time buyers with SMS
Loyalty Ladder Movement
Customers who advanced a purchase tier this month through campaign engagement
1 → 2
purchases
8
customers
$704
2 → 3
purchases
1
customers
$22
3 → 4
purchases
6
customers
$387
4 → 5
purchases
5
customers
$255
Kept Loyal
6+ purchases
72
customers
$4,713
Total
92
customers
$6,081
List Health & Subscriber Intelligence
Total Customers (All-Time)
3,556
Known customers with purchases
Total Reachable
2,521
71% reachable
Ghosts
1,035
No email or SMS on file
Influence Rate
13%
Customers who opened any campaign
Email List
Total Email Opt-Ins (real customers)816 23%
New Opt-Ins This Month69
Opt-Outs This Month24
Net List Growth+45
SMS List
Total SMS Opt-Ins (real customers)2,184 61%
New Opt-Ins This Month51
Opt-Outs This Month48
Net SMS Growth+3
ELEVATION - KAMILCHE ▾
Revenue
Store Revenue
$198,046
+11% MoM
-24% YoY
Purchases
6,436
+9.0% MoM
-0.71% YoY
Customers
2,769
+6.1% MoM
-56% YoY
Store AOV
$30.77
Monthly Revenue Trend
Store Revenue
New Customer Intelligence
New Customers
267
+5.1% MoM
Revenue
$14,207
$53.21 AOV
Opted-In (Reachable)
211
79% capture rate
Unreachable
56
21% — no contact info
Opted-In (Email)
158
of 267 new customers
Critical Opt-In Rate (Email)
59%
First-time buyers with email
Opted-In (Text)
145
of 267 new customers
Critical Opt-In Rate (Text)
54%
First-time buyers with SMS
Loyalty Ladder Movement
Customers who advanced a purchase tier this month through campaign engagement
1 → 2
purchases
15
customers
$596
2 → 3
purchases
12
customers
$514
3 → 4
purchases
7
customers
$290
4 → 5
purchases
5
customers
$137
Kept Loyal
6+ purchases
115
customers
$7,978
Total
154
customers
$9,515
List Health & Subscriber Intelligence
Total Customers (All-Time)
8,467
Known customers with purchases
Total Reachable
5,739
68% reachable
Ghosts
2,728
No email or SMS on file
Influence Rate
7.2%
Customers who opened any campaign
Email List
Total Email Opt-Ins (real customers)1,761 21%
New Opt-Ins This Month173
Opt-Outs This Month97
Net List Growth+76
SMS List
Total SMS Opt-Ins (real customers)5,018 59%
New Opt-Ins This Month155
Opt-Outs This Month138
Net SMS Growth+17
Last Updated July 14, 2026 at 07:09 AM · PufCreativ Loyalty Intelligence Platform