July 2026
Retention Intelligence
Report
Report
The Plant Yonkers
Wins
Engaged Customer AOV
$65.90
+9.3% vs store avg
Blast Campaign Revenue
$48,935
Total revenue from blast campaigns
Customers Kept Loyal
$42,601
from 326 customers kept loyal during July 2026
Revenue
Store Revenue
$276,522
+2.7% MoM-21% YoY
Purchases
4,588
+5.4% MoM-7.0% YoY
Customers
2,265
+5.6% MoM
-17% YoY
Campaign-Engaged $52,328 (19%)
Organic $224,194 (81%)
Campaign-Engaged basis: conversions AIQ attributes to a campaign after the contact opened or clicked it
AOV Comparison
STOREWIDE
$60.27
ENGAGED CUSTOMERS
$65.90
+9.3% vs store avg
Monthly Revenue Trend
Store Revenue
Campaign-Attributed Revenue
* Trend line: campaign-attributed revenue — every conversion AIQ credits to a campaign, on every month shown. AIQ credits a conversion to a campaign only after the contact opened or clicked it, so the Campaign-Engaged figure above is the same measurement for the report month.
New Customer Intelligence
New Customers
448
+11% MoM
Revenue
$30,674
$68.47 AOV
Opted-In (Reachable)
428
96% capture rate
Unreachable
20
4.5% — no contact info
Opted-In (Email)
427
of 448 new customers this month, opted in this month
Critical Opt-In Rate (Email) +1.6% MoM
95%
First-time buyers with email
Opted-In (Text)
110
of 448 new customers this month, opted in this month
Critical Opt-In Rate (Text) +0.97% MoM
25%
First-time buyers with SMS
Loyalty Ladder Movement
Customers who advanced a purchase tier this month through campaign engagement
1 → 2
purchases
32
customers
$3,000
2 → 3
purchases
25
customers
$2,511
3 → 4
purchases
23
customers
$1,892
4 → 5
purchases
15
customers
$755
Kept Loyal
6+ purchases
326
customers
$42,601
Total
421
customers
$50,760
List Health & Subscriber Intelligence
Total Customers (All-Time)
24,615
Known customers with purchases
Total Reachable
8,149
33% reachable
Ghosts
16,466
No email or SMS on file
Email List
Total Email Opt-Ins (real customers)7,059 29%
New Opt-Ins This Month433
Opt-Outs This Month202
Net List Growth+231
SMS List
Total SMS Opt-Ins (real customers)3,744 15%
New Opt-Ins This Month191
Opt-Outs This Month64
Net SMS Growth+127
Channel Mix
Campaigns
Campaign Performance — July 2026
| Strategy | Sends | Revenue | MoM | Conversions | AOV | Email Open | SMS Open | Conv Rate | Unsub Rate |
|---|---|---|---|---|---|---|---|---|---|
| Active | 19,297 | $42,910 | -15% | 675 | $63.57 | 46% | 2.9% | 3.5% | 0.23% |
| Weekly Lost | 31,756 | $6,025 | -18% | 75 | $80.33 | 45% | 0.90% | 0.24% | 0.18% |
| Total | 51,053 | $48,935 | 750 | $65.25 | 45% | 1.8% | |||
Funnels — Automated & Recurring Campaigns (Lifetime Totals)
Lifetime performance of automated flows that sent in the reporting month — revenue and conversions are cumulative since each flow launched (not month-only), so this total is not additive with the monthly Campaigns total. These campaigns run continuously and target specific customer lifecycle stages.
| Funnel | Campaigns | Sends | Revenue | Conversions | AOV | Email Open * | SMS Open * | Conv Rate | Active Since |
|---|---|---|---|---|---|---|---|---|---|
| Welcome | 1 | 3,831 | $5,987 | 75 | $79.82 | 43% | 6.8% | 2.0% | Feb 2025 |
| After First Purchase | 2 | 4,010 | $3,389 | 44 | $77.03 | 37% | — | 1.1% | Jan 2025 |
| Abandoned Cart | 2 | 3,836 | $17,838 | 214 | $83.35 | 44% | — | 5.6% | Jan 2025 |
| Birthday | 1 | 3,506 | $7,914 | 120 | $65.95 | 43% | 3.7% | 3.4% | Feb 2025 |
| Total | 6 | 15,183 | $35,128 | 453 | $77.54 | 41% | 4.3% | ||
* Open rates derived from contact engagement data (rolling 90-day window).
Last Updated September 23, 2026 at 02:34 AM · PufCreativ Loyalty Intelligence Platform